Designing Impact: 20 Years of Excellence in Annual and National Report Creation
With two decades of fascination with multi-page document design, I've cultivated a sophisticated skill set tailored to annual reports and national research publications. My years of experience have equipped me with the efficiency and ability to navigate design programs seamlessly, streamlining processes for timely delivery without compromising quality. I appreciate the purposeful dance between typography, photography, and illustration, harmonizing these elements to elevate the report's message without overshadowing its essence. My portfolio reflects a diverse tapestry of impactful reports, from collaborating with esteemed national nonprofits to partnering with corporate B-to-B entities. I find immense joy—reports are where all my passions connect flawlessly. You have a deadline; I can hit it!
My Process
Phase One
Kickoff Meeting Research Project Mood Boards
We will have an in-depth discussion about the organization, target audience, and primary competitors. Following this initial research discussion, mood boards will be created and presented.
Phase Two
Present Mood Boards Initial Design Rounds
Initial project concepts and styles will be created using feedback on mood boards. The primary project design will dictate the needs of any secondary designs. For example, if a logo were designed, would a business card or stationery package also be needed?
Phase Three
Primary Project and Secondary Designs Finalized
After receiving feedback from multiple rounds of the initial project concepts, a primary design and any requested secondary projects will be created.
Phase Four
Final Project Design Hand-off: A Seamless Transition
After the client approves all primary and secondary projects, files will be sent to the client, printer, and/or web developer. For print projects, this can also include paper selection and press checks.
Phase Five
Happy Client!
Thank you for being a valued client; I can’t wait to hear all the glowing feedback your project will receive!
Additional Report Design Samples
Image of two open informational booklets on a light-colored surface. One booklet is titled 'The Education Trust Culture Book' with a colorful cover. The second booklet has pages with text, photos of smiling children, and a black-and-white portrait of a smiling woman.
"Cover interior spreads and social media for EdTrust's 'A Natural Fit' report.
Cover and interior spreads of the Teach Plus Seeing Myself report.
Cover and interior spread with infographics and social media for EdTrust's "Segregation Forever?" report.
Cover and interior spread for the Teach Plus 2021 Annual Report, with a gardening photo and infographics.
Cover and Digital promotional pieces for the "Our Youngest Learners" report on equity in early intervention.
Cover and interior spread for NACD's "Moving the College Access Needle" report, with a takeaways table.
Cover, social media, and interior for EdTrust's "If You Listen, We Will Stay" report on teacher retention.
Cover and interior spread for Third Way's "Follow the Money" report on public research university enrollment with an infographic.
Collection of Cover Designs for EdTrust's Board Meeting report.